StartsWithOne Campaign Celebrates India’s MSME Heroes: 20 Inspiring Stories

Tally’s StartsWithOne campaign honors past MSME award winners with inspiring stories. These short films showcase the journeys of passionate entrepreneurs and aim to motivate future applicants for the MSME Honours program. The campaign runs across digital platforms until July, reaching millions.

CONTENTS: StartsWithOne Campaign Celebrates India’s MSME Heroes

• Tally honors MSME winners
• MSME stories inspire participation
• Short films celebrate MSMEs
• Tally: Business software leader

Tally Solutions has recently launched the #StartsWithOne campaign, coinciding with the fourth edition of their ‘MSME Honours’ event. This initiative aims to showcase success stories from India’s burgeoning Micro, Small, and Medium Enterprises (MSMEs).

Over the span of two months, the campaign will spotlight 20 inspiring tales of MSME owners who have triumphed in past editions of Tally’s MSME Honours. Through StartsWithOne, Tally seeks to foster greater participation among emerging MSME entrepreneurs, celebrating their achievements on various digital platforms both now and in the future.

Jayati Singh, Chief Marketing Officer at Tally Solutions, emphasized that the StartsWithOne campaign goes beyond mere storytelling; it aims to unite and empower a community of motivated MSME owners who are reshaping the industry.

The initiative underscores how every successful business begins with a single catalyst – be it passion, idea, or determination. Highlighting remarkable entrepreneurs, the campaign showcases their pivotal moments and driving forces that fueled their growth. Singh expressed confidence that these compelling narratives will inspire more MSMEs to participate in MSME Honours 2024, which has garnered significant interest with over 16,000 nominations.

The stories, creatively curated by Mumbai-based Great Mountain Picturehouse, delve into the professional milestones and personal journeys of these emerging MSME owners, highlighting their contributions to innovation, excellence, and business expansion.

Abhishek Lamba, Owner and Director of Great Mountain Picturehouse, discussed their creative approach to the StartsWithOne campaign, highlighting their goal to visually capture the essence of growing MSMEs recognized by Tally over the years. They meticulously crafted a series of 20 short films, each ranging from 1.45 to 2 minutes in length, using storytelling and visual elements to celebrate Tally’s contribution to fostering MSME entrepreneurship in India.

The campaign is currently active and will run until the end of July. It is being promoted across Tally’s YouTube, Facebook, Instagram platforms, as well as through Tally’s extensive customer and partner network, potentially reaching over 5 million people nationwide. Some of the featured inspiring stories include the campaign launch video, as well as profiles on companies like Furn Bamboo Pvt Ltd and BeepKart.

Tally Solutions Pvt Ltd is a trailblazer in the business software products sector. Established in 1986, Tally has been transforming business operations with its straightforward yet robust software solutions. Over the past 30 years, Tally has consistently introduced groundbreaking technologies, establishing itself as a symbol of innovation and industry leadership.

With over 2.5 million customer licenses activated globally, Tally serves more than 7 million users across diverse industries in over 100 countries. The company boasts one of the largest partner networks in the country, comprising over 28,000 partners dedicated to delivering seamless and exceptional customer experiences.