Indian CEOs’ Bold Move: 86% Bet on Emerging Tech for Unstoppable Growth
A new EY-Parthenon survey reveals that 86% of Indian CEOs are prioritizing investments in emerging technologies like AI and digital transformation over the next year. Workforce upskilling and mergers & acquisitions (M&A) are also key strategies for driving growth. Unlike their global peers, 90% of Indian CEOs remain optimistic about business expansion, focusing on operations, acquisitions, and talent development. Improving customer engagement (20%) and employee satisfaction (18%) rank among their top priorities, alongside cost efficiency and innovation.
Additionally, 67% are reimagining their business models to unlock new opportunities, while 42% are leveraging digitalization for productivity gains. However, despite their confidence, 96% of CEOs see geopolitical instability as a major challenge impacting business strategy. The report highlights how Indian business leaders are committed to long-term transformation while navigating economic and global uncertainties. By embracing technology and strategic investments, they aim to stay ahead in an evolving market landscape.
Indian CEOs’ Bold Move: 86% Bet on Emerging Tech for Unstoppable Growth
A recent survey by EY-Parthenon highlights a bold shift in strategy among Indian business leaders, with 86% of CEOs planning to invest in cutting-edge technologies over the next year. Their focus includes artificial intelligence (AI), employee skill development, and strategic mergers and acquisitions (M&A) to fuel growth. This forward-thinking approach underscores their commitment to long-term transformation, even as global economic and political uncertainties persist.
Confidence in Growth Strategies
Indian CEOs remain notably optimistic about their companies’ future. A remarkable 90% express strong confidence in their plans to invest in operational upgrades, acquisitions, and talent development—surpassing the global average. This optimism reflects their belief in India’s potential for rapid revenue growth and their ability to outperform competitors. Unlike many international peers, Indian business leaders are doubling down on innovation and adaptability to strengthen their market positions.
Tech and Talent: Keys to Leadership
The survey identifies AI integration and workforce upskilling as critical differentiators for industry success. An overwhelming 90% of CEOs agree that mastering AI tools and enhancing employee capabilities will separate market leaders from the rest. Companies are investing in training programs to equip teams with skills in data analytics, automation, and AI-driven decision-making. This dual focus on technology and human capital aims to boost productivity while fostering a culture of innovation.
Balancing Customer and Employee Needs
Beyond technology, Indian businesses are prioritizing stronger connections with customers and employees. Approximately 20% of CEOs rank improving customer relationships as a top goal, using personalized services and digital platforms to enhance engagement. Meanwhile, 18% emphasize employee satisfaction, recognizing that motivated teams drive better outcomes. Initiatives such as flexible work policies, wellness programs, and career development opportunities are gaining traction to attract and retain talent in a competitive job market.
Cost Efficiency Meets Innovation
While innovation remains central, cost management is equally important. Around 16% of CEOs are streamlining operations through automation and smarter resource allocation to sustain profitability. Simultaneously, 14% are channeling funds into research and development (R&D) to launch new products and services. This balance between financial prudence and creativity ensures companies remain agile amid shifting market demands.
Redefining Business Models
A significant 67% of Indian CEOs are reimagining their core business strategies to unlock growth. Anurag Gupta, a partner at EY-Parthenon India, notes that leaders are exploring untapped markets, digital revenue streams, and partnerships to stay relevant. For instance, traditional manufacturers are adopting subscription-based models, while retailers are integrating augmented reality (AR) for immersive shopping experiences. Additionally, 42% of companies are accelerating digital transformation to enhance supply chain efficiency and customer interactions.
M&A as a Strategic Tool
Indian CEOs are also turning to mergers and acquisitions to strengthen their market presence. A notable 90% are actively pursuing deals—far more than the global average—to acquire new technologies, expand geographic reach, or diversify offerings. This aggressive M&A stance highlights their ambition to build resilient, future-ready organizations.
Geopolitical Risks Loom Large
Despite their confidence, Indian leaders remain cautious about external challenges. A staggering 96% cite geopolitical tensions, trade disputes, and regulatory changes as major concerns. These uncertainties could disrupt supply chains, increase costs, or delay expansion plans. To mitigate risks, companies are diversifying suppliers, localizing production, and staying adaptable in their strategic planning.
The Road Ahead
Indian CEOs are navigating a complex landscape by blending innovation with pragmatism. Their investments in AI, talent, and strategic partnerships reflect a clear vision for sustainable growth. By prioritizing both technological advancement and human-centric policies, they aim to build organizations that thrive amid uncertainty. However, staying vigilant about global risks will be crucial to maintaining momentum.
In summary, India’s business leaders are setting a global benchmark for resilience and ambition. By embracing change, fostering innovation, and staying attuned to stakeholder needs, they are charting a path toward long-term success in an unpredictable world.