Beyond the Plug: What Cuzor’s New Charger Tells Us About the Future of Indian Tech 

Bengaluru-based startup Cuzor Labs has secured Rs. 5 crore in seed funding and launched India’s first domestically engineered 70W GaNSense charger. The Cuzor Pulse distinguishes itself through intelligent design, featuring a smart power distribution system that provides 25W to a smartphone even when two devices are charging, ensuring 25% faster speeds. It incorporates premium, durable elements like silicone potting for longevity and a communicative LED system that displays charging status.

Beyond its technical specs, the charger symbolizes a significant shift for Indian electronics, moving from assembly to genuine innovation. With backing from industry stalwarts, Cuzor aims to compete on global merit and quality, signaling the arrival of a confident “Engineered in India” era focused on user-centric design and world-class product excellence.

Beyond the Plug: What Cuzor’s New Charger Tells Us About the Future of Indian Tech 

When a Bengaluru-based startup announces a new charger, it’s easy to skim past the headline. The market is flooded with them. But Cuzor Labs’ recent launch of the “Pulse 70W” charger, coupled with a Rs. 5 crore seed funding round, is a story that goes far beyond watts and ports. It’s a signal of a subtle but significant shift in India’s electronics narrative. 

For years, our relationship with consumer tech has been defined by two labels: “assembled in India” or “designed in California.” Cuzor, already a leader in the Mini UPS category, is challenging that binary with a third, more powerful option: engineered in India. 

More Power, Smarter Distribution 

The headline feature is that the Cuzor Pulse is India’s first domestically designed and manufactured 70W GaNSense-based charger. But the real magic isn’t just the peak output; it’s the intelligence behind it. 

Most multi-port chargers engage in a “power struggle.” When you plug in two devices, they often split the available wattage in a way that slows down charging for both. The Pulse 70W uses what Cuzor calls “intelligent dual-port distribution,” allocating up to 25W to a smartphone instead of the standard 20W. 

The Human Insight: This isn’t just a spec bump. It’s a thoughtful response to how we actually live. It’s for the person juggling a work laptop and a personal phone, ensuring both get a meaningful charge during a short break between meetings. That 25% faster smartphone charge, even while another device is plugged in, reflects a deep understanding of user behavior, not just a technical datasheet. 

The Unseen Quality: Built to Last 

Anyone who has owned a cheap charger knows the anxiety of a hot, buzzing block. Cuzor seems to have engineered against this experience. 

Using Navitas’ latest GaNSense Gen 4 chip, the charger achieves 91% peak efficiency, which translates to less energy wasted as heat. Then, they’ve gone a step further by using silicone potting—a process where the internal components are encased in a protective silicone resin. This is a premium feature often found in industrial equipment. It absorbs stress, improves heat dissipation, and dramatically increases durability against drops and bumps. 

The Human Insight: This focus on internal ruggedness is a quiet commitment to sustainability. In a world of disposable electronics, building a product that is designed to last for years, not just months, is a genuine value proposition for consumers tired of replacing flimsy accessories. 

A “Breathing” LED and a Vote of Confidence 

Even the LED indicator gets a thoughtful touch. Instead of a blinding, static light, it features a subtle “breathing” effect that pulses in time with the charging speed, calming to a steady glow as your device nears full charge. It’s a small detail, but it transforms the charger from a utilitarian tool into an object that communicates with you. 

This attention to detail is what convinced investor Ramesh Kannan, MD of Kaynes Technology, to back the startup. His statement is telling: he didn’t just invest in a product; he invested in a team demonstrating “grit” and a “strong commitment to customers—the kind you typically see with world-class global brands.” 

The Bigger Picture: The “Engineered in India” Era 

This is the true value of Cuzor’s story. It’s not about patriotic purchasing. It’s about validation. 

As founder Sachin D Naik stated, their goal is to “compete globally on product merit, features, and quality.” The funding and the product itself are proof that Indian electronics firms can move beyond assembly and cost-based competition. They can innovate on user experience, build with premium materials, and hold their own on the global stage based on engineering excellence. 

The Cuzor Pulse 70W is more than a charger. It’s a prototype for a new kind of Indian tech company. One that doesn’t just make things for India, but makes things from India that can compete with the best in the world. And that’s an idea worth plugging into.