Apple Drops iPhone 14, MacBook Air M3 & More in Major India Lineup Overhaul!

Apple has revamped its product lineup in India, removing several older models from its online store. The M2-powered iPad Air has been discontinued, making way for the new M3 iPad Air, while the 10th-generation iPad has been replaced by a new model featuring the A16 chip. In the smartphone segment, Apple has dropped the iPhone 14 and third-generation iPhone SE, with the iPhone 16e, priced at ₹59,900 and powered by an A18 chip, now taking their place.

The company has also discontinued the MacBook Air with the M3 chip, introducing an upgraded version with the M4 chip and 16GB RAM as the base configuration. Additionally, the Mac Studio models with M2 Max and M2 Ultra chips have been removed, replaced by a new Mac Studio powered by either the M4 Max or M3 Ultra chip, optimized for AI and machine learning. The updated MacBook Air starts at ₹99,900, while the Mac Studio is priced from ₹2,14,900. Both devices are now available for pre-order and will officially launch in India on March 12.

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• Apple Expands in India: Hiring Begins for Four New Retail Stores

Apple Drops iPhone 14, MacBook Air M3 & More in Major India Lineup Overhaul!

Apple has streamlined its product offerings in India by removing several older devices from its online store. This move follows the launch of new models, including the iPad Air with an M3 chip and the iPhone 16e. Additionally, the updated MacBook Air and Mac Studio are set to be released on March 12.

iPads

With the debut of the M3-powered iPad Air, available in 11-inch and 13-inch versions, Apple has phased out the M2-powered iPad Air. The company has also removed the 10th-generation iPad, which was originally introduced in 2022 with an A14 Bionic chip, replacing it with a new model featuring the A16 chip.

The new iPad Air starts at ₹59,900, while the A16-powered iPad is priced from ₹34,900. Both models are currently available for pre-order and will hit retail stores on March 12.

iPhones

In the smartphone category, Apple has discontinued the iPhone 14 and the third-generation iPhone SE. This comes after the introduction of the iPhone 16e, which is priced at ₹59,900 and features a variant of Apple’s A18 chip, supporting Apple Intelligence capabilities.

Macs

Apple has also withdrawn the M3-powered MacBook Air, which launched in March 2023. The latest MacBook Air now features an M4 chip and comes with a base model offering 16GB of unified memory, up from 8GB in its predecessor. The device also includes a new 12MP Center Stage camera.

Additionally, the company has removed the Mac Studio models with M2 Max and M2 Ultra chips, replacing them with an updated Mac Studio powered by either the M4 Max or M3 Ultra chip. Apple highlights the M3 Ultra as its most powerful Apple Silicon chip to date, optimized for AI and machine learning tasks. The refreshed Mac Studio also includes Thunderbolt 5 ports.

The new MacBook Air starts at ₹99,900, while the updated Mac Studio is priced from ₹2,14,900. Both are available for pre-order and will officially launch in India on March 12.

Apple Expands in India: Hiring Begins for Four New Retail Stores

Apple has officially started hiring for its four upcoming retail stores in India, signaling a major expansion of its physical presence in the country. The new stores will be located in Delhi NCR, Mumbai, Bengaluru, and Pune, and the company is actively recruiting employees for these locations.

John Taffe, an Apple Store leader, announced the hiring push on LinkedIn, expressing excitement about Apple’s continued growth in India. The company has posted over 20 new job openings this month on its “Jobs at Apple” website, with around half dedicated to retail roles at various locations in India.

Apple CEO Tim Cook has frequently emphasized India’s growing importance to the company, noting that iPhone sales in the country reached record highs during the December quarter. He highlighted that India is now the second-largest smartphone market globally and ranks third in the PC and tablet segment.

Apple’s retail head, Deirdre O’Brien, also underscored the role of physical stores in strengthening customer relationships, calling them key to delivering the full Apple experience. Encouraging applicants from diverse backgrounds, Taffe noted that whether someone has retail experience or is looking for a fresh career path, Apple has opportunities available.