Best iPhone to Buy in 2025: Which Model Is Right for You?

The iPhone 16 series introduces a new processor, upgraded cameras, and AI-powered features like Visual Intelligence and enhanced Siri with ChatGPT. The iPhone 16 is the best choice for most people, while the iPhone SE (2022) is still a budget-friendly option—though a new SE model is expected soon. Older models like the iPhone 13 and 15 Pro remain solid choices if found at a discount.

Best iPhone to Buy in 2025: Which Model Is Right for You?

Overview of the iPhone 16 Series

Best iPhone to Buy in 2025: Which Model Is Right Apple’s iPhone 16 lineup introduces a new processor, an improved ultrawide camera, and a larger battery. The latest models also feature new buttons that can be customized for shortcuts, such as activating the flashlight or launching the new Visual Intelligence tool for real-time internet searches using the camera. The iPhone 16 Pro offers an upgraded display, an enhanced main camera, and a 5x optical zoom on both the Pro and Pro Max variants.

Apple continues to sell previous models, such as the iPhone 15 and iPhone 14, at reduced prices. Additionally, a new version of the iPhone SE is expected soon, making it worth waiting rather than purchasing the current SE (2022) model.

Best iPhone for Most Users

For most people, the iPhone 16 is the best option. Priced at $799, it comes in two sizes: a 6.1-inch standard iPhone 16 and a 6.7-inch iPhone 16 Plus starting at $899.

The iPhone 16 and 16 Plus feature a new 12MP ultrawide camera that delivers better low-light performance and introduces macro photography capabilities. These models also include Apple Intelligence tools for tasks like text generation, distraction removal from photos, and message/webpage summarization.

Notable additions include:

• Action Button: Can be customized for various functions, such as activating the flashlight, recording voice memos, or adjusting Focus Mode.
• Camera Control Button: Allows quick adjustments to zoom, Portrait mode, and Photographic Styles. It also enables the Visual Intelligence feature, which provides contextual information about objects captured by the camera (similar to Google Lens).

Overall, the iPhone 16 and 16 Plus offer a powerful and long-lasting experience, making them the ideal choice for most users.

Other iPhones Worth Considering: Best iPhone to Buy in 2025: Which Model Is Right

iPhone 13

Though Apple has discontinued the iPhone 13, it remains a great option if found at a discount. Released in September 2021, the iPhone 13 boasts a larger battery, outlasting both the iPhone 12 and iPhone 14 in battery life tests. It also supports iOS 18 and features Cinematic mode for video recording.

However, it lacks satellite emergency services and crash detection, which are available on newer models like the iPhone 14, 15, and 16. These features are particularly important for those purchasing a phone for a child.

iPhone SE (2022)

Apple is expected to release a new iPhone SE soon, so it’s advisable to wait before buying the 2022 model.

The iPhone SE (2022), priced at $429, is an affordable entry into the Apple ecosystem. It retains the classic iPhone 8 design and is the only current model with Touch ID. Internally, it features the A15 processor, the same chip found in the iPhone 13 and 14 series.

The SE is a solid choice for those seeking a compact phone with access to Apple’s latest software and services like FaceTime, iMessage, and iCloud.

iPhone 15 Pro

While Apple no longer sells the iPhone 15 Pro, it is still available through carriers and third-party retailers. The 6.1-inch Pro model features a 120Hz adaptive refresh rate display, excellent cameras, and Apple’s A17 Pro chip for strong performance. It also supports iOS 18, Crash Detection, and Emergency SOS via Satellite.

How CNET Tests iPhones: Best iPhone to Buy in 2025: Which Model Is Right

CNET evaluates iPhones based on several real-world criteria, including:

• Camera Performance: Testing images and videos in different lighting conditions, including 4K 120fps slow-motion video introduced in the iPhone 16 Pro.
• Battery Life: Measuring endurance in daily use, video streaming, and gaming sessions.
• Performance: Using benchmark apps and real-world tasks like photo/video editing and gaming to assess responsiveness.
• Durability: Evaluating Apple’s Ceramic Shield glass and IP68 water resistance ratings.

Buying Tips for a New iPhone

1. Try Before You Buy: Visit a store to see how the phone feels in your hand.
2. Consider Older Models: Last year’s iPhones often provide great performance at a lower cost.
3. Protect Your Investment: A case and screen protector can help maintain resale value.
4. Identify Your Priorities: If camera quality is crucial, consider Pro models with advanced photography features.
5. Look for Discounts: Watch for deals during events like Amazon Prime Day and Cyber Monday.

Key iPhone Features Explained

• eSIM Support: Apple removed physical SIM trays from iPhone 14, 15, and 16 models in the U.S., making eSIM activation essential.
• iOS 18: The latest iPhone software introduces customizable app icons, improved Control Center buttons, emoji Tapbacks, RCS messaging, and Apple Intelligence on select models.