This Summer Cooling Appliances is 60% Cheaper Than You Think!
In Bhopal, demand for cooling appliances has surged due to soaring temperatures, with room cooler sales increasing by 60% in a week and air conditioners seeing a significant growth of 35%. Overall, sales of ACs and coolers have risen by nearly 70% to 80%, while refrigerator sales have climbed by 55% to 60% compared to last year. Consumers are opting for affordable coolers over pricier ACs as the monsoon approaches. Popular brands include Voltas and Croma, with a wide price range for appliances. The heat has also boosted sales of cold treats, such as ice cream, which increased by over 60% in the past week.
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This Summer Cooling Appliances is 60% Cheaper Than You Think!
In Bhopal, the demand for cooling appliances has surged dramatically this summer, with sales of room coolers increasing by 60% in just a week, while air conditioners (ACs) have seen significant growth as well. Retail stores reported an 80% increase in demand compared to last year, leading to an overall rise of nearly 70% to 80% in AC and cooler sales, and a 55% to 60% increase in refrigerator sales. The intense heat over the past two weeks has prompted residents to seek affordable cooling solutions, with coolers being the preferred choice due to their lower power consumption.
Rakesh Sharma, a store manager in Koh-e-Fiza, mentioned selling around 25 coolers daily, as many people hesitate to spend over Rs 40,000 on ACs with the monsoon approaching. In New Market, one home appliance store sold approximately 50 ACs and 100 coolers last week, with nearly 70% of the purchases for residential use. ACs typically range from Rs 30,000 to Rs 70,000, while coolers cost between Rs 5,000 and Rs 25,000. Popular brands include Voltas and Croma, with O General catering to the premium segment. The heat has also boosted sales of cold treats, with ice cream sales surging over 60% and peak sales for shakes and cold drinks occurring between 9 PM and 10 PM.
Bhopal Beats the Heat: Cooling Appliances Experience Surge in Sales
As temperatures soar in Bhopal, the demand for cooling appliances has skyrocketed. In just one week, sales of room coolers have surged by 60%, while air conditioners (ACs) are also witnessing significant growth. Retail stores report an 80% increase in demand compared to last year. Overall, sales of ACs and coolers have risen by nearly 70% to 80%, and refrigerator sales have increased by 55% to 60% compared to the previous year.
Bhopal Swelters, Sales Soar
The intense heat over the past two weeks has prompted a notable rise in the sales of room coolers, air conditioners, and refrigerators in Bhopal (Madhya Pradesh). Residents are turning to these cooling devices to beat the heat, with room coolers being the most favored option due to their affordability and lower energy consumption compared to ACs. Cooler sales alone have surged by 60% in the last week.
Sales of air conditioners have increased by approximately 35%. When compared to last year, sales of ACs and coolers have risen by nearly 70% to 80%, while refrigerator sales have climbed by 55% to 60%. Rakesh Sharma, a store manager in Koh-e-Fiza, shared with Free Press that the demand for coolers is high, stating, “We are selling around 25 units daily.” With the monsoon expected in early June, many consumers are reluctant to spend over Rs 40,000 on ACs, choosing instead the more economical coolers that cost less than half that amount.
This Summer, Cooling Appliances are 60% Cheaper Than You Think!
A home and electronics store in New Market has sold approximately 50 air conditioners and 100 coolers in the past week, with nearly 70% of these purchases for residential use. Store manager Mahendra Nema noted that there are ten leading AC manufacturers and an equal number of well-known cooler brands.
Home-use ACs typically have a capacity of 1-2 tons and are priced between Rs 30,000 and Rs 70,000, while coolers range from Rs 5,000 to Rs 25,000, depending on the brand and size. Refrigerators have a wider price range, starting from Rs 7,000 to Rs 3.5 lakh. Priyanka Kachar, a sales manager in Malviya Nagar, indicated that Voltas and Croma are among the most popular brands, with ACs starting at Rs 25,000 and coolers at Rs 7,000. She also mentioned that O General ACs and refrigerators cater to the premium market segment, targeting select customers.
Heat Drives Sales of Cool Treats
The soaring temperatures have also boosted the sales of ice cream, curd, buttermilk, and cold drinks. Manish, the manager of Top’N Town in New Market, reported that ice cream sales have surged by over 60% in the past week. Shakes, shooters, and cold coffee have also gained popularity, with sales peaking between 9 PM and 10 PM. Additionally, Sanchi Corners have experienced increased sales of curd, buttermilk, and shrikhand.
This summer, cooling appliances are indeed 60% cheaper than you might expect!
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